It’s been great to get back to ‘in person’ digital skills training events through Grow with Google. In the last few weeks, we’ve joined women and LGBTQIA+ business owners from Sydney, and in Tumut in regional New South Wales, to help them learn new skills and grow their businesses.
Grow with Google Sydney, for Women in Business
First up, women in business joined a training workshop at Google’s Sydney office. The event was run in partnership with Business Chicks and we welcomed Moncia Barone, CEO of The City of Sydney to officially open the training session.
Caption: Sophie Hirst, Monica Barone and Bec Turner at Grow with Google for Women in Business in Sydney
Businesses learned how to grow their presence online and gain valuable insights about their customers. One Sydney business that has been using digital tools to grow successfully is plant retailer, The Indoor Plant Shed. Dee, the founder and owner of the business shared her insights on how they’ve gotten the most out of their Google Business Profile and how Google Ads are helping them to reach more customers.
Grow with Google Sydney, for LGBTQIA+ Businesses
Then we ran a second workshop in partnership with the SGLBA for LGBTQIA+ businesses and community organisations. We also welcomed Alex Greenwich MP to officially open the training and provide words of encouragement to the audience. It was great to see the locals picking up new skills they can put to use to grow their businesses and organisations.
Caption: Bec Turner with Alex Greenwich at Grow with Google for LGBTQIA+ Businesses in Sydney
Grow with Google Tumut
After that we hit the road and hosted a workshop for local businesses in Tumut, New South Wales. It was great to take Grow with Google back into regional communities for the first time in more than two years (we had to make events virtual due to COVID disruptions). We welcomed a local business owner, Chris of Tom’s Outdoors, to share some tips with local business owners on how to get the most out of digital tools.
Caption: Scott Long talking with Chris Russel and Will Longman at Grow with Google Tumut
A report released by AlphaBeta found that Google’s advertising and productivity platforms were helping more than a million Aussie businesses and had helped deliver business benefits of $35 billion last year.
Grow with Google aims to provide all Australians with access to digital skills training online and in-person, to help them make the most of the Internet. It includes an online learning hub accessible from anywhere, on any device, with hundreds of handy training modules. We plan to host more Grow with Google events later in the year, you can stay up to date at: http://g.co/GrowAustralia