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Frightgeist: The Ultimate Halloween Guide from Google

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Let's be honest, Halloween is the best. Candy, decorations, scary movies, haunted houses – it's all about embracing the thrill of a good fright and letting your creativity run wild. And judging by the latest Google Search trends in Canada, everyone's getting hyped for spooky season.

But sometimes, planning the perfect Halloween experience can be harder than a jump scare in a haunted corn maze. This year, let Google be your co-conspirator in all things spooky. With the power of Search trends and a sprinkle of Gemini magic, we’ve created the ultimate guide to conquer Halloween.

Trick or trending costumes

Halloween costume ideas" is trending higher than a witch on a broomstick in Canada, which means you're definitely not alone in your quest for the perfect Halloween look. But who has time for endless scrolling? This year, let Frightgeist, our spooky-season trend hub powered by Google Search, be your costume compass. From solo costumes to epic group ensembles, here's the inside scoop on what's trending.

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Notice a resurgence of classic costumes like clowns and witches? You're not alone. This year, we're seeing a fascinating comeback of timeless Halloween looks, fueled by a mix of nostalgia, viral trends, and recent pop culture influences. And it's clear that DIY is king. Canadians are embracing their creative spirit and putting a personal spin on Halloween.

And every year, pop culture also possesses our costume choices. From blockbuster villains to chart-topping icons, here are some of the breakout searches we’re seeing on Google Trends.

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Halloween Party Goals

There's no better way to celebrate the spookiest day of the year than by throwing a Halloween party. Whether you're hosting a casual monster mash, or a full-on haunted soiree, Google's got the top trending spooky snacks, eerie decor and cocktails that will literally raise the spirits!

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Movies to Make You Scream

What's Halloween without a good old-fashioned movie marathon that leaves you sleeping with the lights on? Frightgeist has crawled through the depths of 2024 horror movie trends in Canada to bring you a list so good, it's scary. From supernatural thrillers to psychological horror and everything in between, there's something for every fright level.

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Spooky Stories from Canadian Storytellers
Calling all fans of the paranormal and the unexplained! Did you know YouTube is basically a portal to another dimension (well, sort of)? Canada is home to some seriously talented storytellers serving up spine-tingling content on YouTube that will have you double-checking your closets.

Brittney Crabb: A blend of true crime, paranormal investigations, and mysterious happenings, Brittney’s engaging storytelling and passion for the unexplained makes her videos equal parts intriguing and eerie.

Victoria Charlton: Victoria has been telling true crime stories in French on her channel for years, and she’s now a published author as well. Tune in to her channel to learn more about local and international crime stories.

Criminally Listed: This channel takes a deep dive into the unsettling, exploring true crime cases alongside mysterious disappearances and unexplained phenomena. Be prepared to get engrossed in the stranger side of reality.

Sonny Vator: Looking for video clips of strange and unusual events recorded in the Canadian Wilderness? This channel has everything from Bigfoot sightings to other camera recordings that can’t be explained.

Gemini: Your All-in-One Halloween Helper

So you've got your costume, your playlist is fire, and your snacks are to die for...but you still feel like something's missing? Here's how you can collaborate with Gemini to make your Halloween truly spooktacular.

  1. Brainstorm Bewitching Themes: Ask Gemini for “unique Halloween party theme ideas” to conjure up a truly special celebration with tips for decor, activities and more.
  2. Creepy Cocktails & Ghastly Grub: What's a party without food? Prompt Gemini to "create a Halloween party menu with spooky names for each item" to serve up fun and creative menu items.
  3. Set the Scene with Spooky Tunes: Ask Gemini to "generate a playlist of spooky music for a Halloween party" to keep the party going for hours.
  4. Remember the Little Details: From lighting tips to DIY decoration ideas, Gemini can help you think of those extra touches that transform your party from fun to frightful!

Now that you're fully equipped with the ultimate Halloween guide, go forth and spread the Halloween cheer… or should we say fear? 😜👻