Trick or Trend: Here’s What Canadians are Searching for This Halloween
Halloween is fast approaching, and Canadians are already planning their spooktacular celebrations. But if you’re in need of some inspiration, here’s what’s hauntingly hot this Halloween.
Top Trending Costumes
This year, K-Pop is leading the charge. Searches for Rumi from KPop Demon Hunters are topping the charts, with many looking for purple hair extensions to perfect the look. Don't be surprised to see lots of plushy Labubu characters roaming the streets this Halloween, as the costume is popular for both kids and adults alike.
And for those who love a bit of pop-culture rivalry, searches for Glinda costumes are soaring, doubling those for Elphaba. Of course, classic horror isn't forgotten, with the Squid Game Front Man still a trending choice. For duos, pairings like Belly and Conrad or Stitch and Angel are winning hearts and searches!
Beyond the Costumes: Spooky Season Spreads Wide
It's not just about what to wear. Canadians are also getting creative with their digital spaces. "Cute Halloween wallpaper" searches have spiked by over 500% this past month, with Stitch and Hello Kitty bringing adorable frights to phone screens. And for the foodies, searches for “ghost cupcakes” and "black pizza" show some delightfully eerie treats are on the menu. Movie buffs are also getting into the spirit, searching for classics like Gremlins and The Exorcist.
Fun with Google Gemini!
Feeling inspired? Now you can use Google Gemini’s Nano Banana image generation to conjure up your Halloween images. Whether you want to transform yourself into a photorealistic Glinda, a KPop Demon Hunter, or generate spooky-cute scenes, Nano Banana can help you craft personalized images for:
👻 Unique postcards
💌 Haunting Halloween invitations
📱 Spooky social media posts
🎨 Just for fun!
Let your imagination run wild! We can't wait to see what you conjure up this Halloween.
-
*Methodology: Trending lists are calculated based on year over year comparing September 2025 to September 2024 search interest in Canada. Insights from Trending Costumes are all based on data from Canada and the date ranges are based on 2025 unless otherwise stated in the insight.
