What Canadians are Searching For: The Latest Video Game Trends
Fall is almost here, and the cozy weather that comes with it gives us the perfect excuse to snuggle up with a controller and complete some side quests. The months leading to the Holiday season is always an exciting time for gamers, with the launch of major new titles that immerse them in brand new worlds.
Whether they’re looking to defend a fictional New York City, escape the prison planet Kairos, or take a trip back to the vibrant Vice City, Canadians are taking to Search and YouTube to find their next big adventure.
The backlog can wait
Some prefer the controller and for others, it’s the keyboard and mouse combo, but one thing is clear: their pile of games is probably getting higher, and this isn’t set to change this year. The most trending video games titles on Search show that Canadians are eager to try the newest releases, with searches for Grounded 2, Lies of P: Overture and Delta Force, and that they are chasing every rumour and official announcements on the upcoming installments in some of the most renowned franchises, with searches for Battlefield 6, Mafia: The Old Country, Marvel’s Wolverine, and Pokémon.
What's on every gamer's mind?
The most trending questions over the past month show an interest in Game Pass, with Canadians asking if Battlefield 6, Call of Duty: Black Ops 7 and Ready or Not will be available on the service. Another hot topic is managing games, subscriptions, and purchases across different platforms, with gamers asking “How to cancel Fallout 1st?”, “How to gift games on Steam?” or “How to refund a game on PS5?”.
Canadian gamers are searching for their next game
With so many titles coming out every year, it can be challenging to decide which game you’re going to play next. And one way Canadians are solving this, is to look for titles similar to their favourite games. Canadians show a strong interest in a variety of genres, with searches for “games like” Polytopia, Dave the Diver or classic series like The Legend of Zelda and Canadian-made Knights of the Old Republic.
Between two sessions: Games Canadians are watching on YouTube
Whether they’re watching their favourite creator as they try a new game on stream, or looking for tips to defeat the boss they’ve been stuck on for a week, Canadians are turning to YouTube to watch the latest in gaming. Over the past month, online multiplayer games have shown they’re a hit in Canada, with the most watched titles on YouTube including highly-popular games like Roblox, Minecraft, Fortnite, Grand Theft Auto V and League of Legends.
