Skip to main content
Africa Blog

Google in Africa

Africa Day: A Celebration of Creativity, Powered by the African Union and YouTube

The image is a promotional banner for the #DiscoverMyAfrica campaign, featuring the African Union and YouTube logos, a large central hashtag, and a colorful abstract of Africa on the right.

Every May, we commemorate Africa Month, marking a time when the colours of African heritage and the bright promise of its future are brought to the forefront through vibrant celebrations. This year, we're thrilled to spotlight these celebrations to a global audience through a few programs, including a collaboration with the Office Of The African Union Chairperson’s Youth Envoy to invite the world to #DiscoverMyAfrica through the power of YouTube Shorts.

Here are 4 ways to join the celebrations.

Get Ready to #DiscoverMyAfrica

Imagine a month-long digital party where YouTube Shorts creators from across Africa share bite-sized glimpses into their world – think mouthwatering food, vibrant fashion, infectious music, breathtaking travel, and everything in between. There is a trending songs playlist to help creators spark their creativity.

Want to join the fun? Follow the #DiscoverMyAfrica hashtag on YouTube and social media to watch the videos and learn more about Africa. Even better, head over to YouTube to create a Short of your own showcasing your best of Africa and share it with the world!

The Heartbeat of Africa: Two Playlists to Celebrate Africa Month

Music is the lifeblood of Africa, and this month we're turning up the volume with two playlists on YouTube Music. "Africa's Next Wave'' puts the spotlight on emerging talent pushing boundaries and redefining sounds, and "Africa Superstars" celebrates the iconic voices that have made the continent a global music powerhouse. Together, these playlists showcase the incredible diversity and dynamism of African music. Whether you're a lifelong fan or a curious newcomer, these playlists are your invitation to discover the rhythmic pulse of Africa.

Music playlists

YouTube Music Nights: A Spotlight on Afrobeats and Amapiano

Get ready to celebrate the infectious rhythms and vibrant energy of Afrobeats and Amapiano! YouTube is bringing together the leading voices of these genres for unforgettable nights of music and connection in Nigeria and South Africa.

These intimate events will showcase the artists who have propelled Afrobeats and Amapiano to global recognition, alongside passionate fans who have embraced these genres as their own. Experience live performances, candid conversations, and a shared celebration of the cultural impact and global reach of African music.

Premieres, Meet & Greets and Workshops

The festivities extend beyond the screen, too. In Nigeria, your favourite superstars are bringing the heat with exclusive premieres on YouTube:

  • Osas Ighodaro: Indulge in the luxurious side of Lagos with "Spa with Osas."
  • Enioluwa and The Geng: Unravel the drama and secrets of high school elites in "All of Us."
  • Broda Shaggi: Get ready to laugh out loud with the hilarious "Shaggi's Palava."

Throughout the month, fans can also enjoy private viewings of new films, web series, and shows at Content Premieres, and engage with their favourite Nigerian YouTube creators at exclusive Meet & Greet events. Additionally, workshops aimed at filmmakers, music professionals, and content creators will offer practical insights to enhance skills and expand digital presence and engagement.

Premieres, Meet & Greets and Workshops in Nigeria

Join the Celebration

Africa’s creative energy is infectious, and we’re always excited to be a part of this journey, amplifying African voices and showcasing the continent's rich cultural history. Whether you're a creator, an artist, a music lover, or simply curious about Africa, #DiscoverMyAfrica is for you.

Follow the hashtag, check out the playlists, and get involved in the events. Let's celebrate Africa together!