Meet the 2024 Google for Startups Accelerator: Women Founders

International Women’s Day is around the corner and this year’s theme is #InspireInclusion.

With Google for Startups Accelerators, our goal is to help startups build and grow, but a critical part of that work involves leveling the playing field for all founders, and inspiring inclusion in the startup ecosystem. Around the world, underrepresented founders face a disproportionate lack of access to capital and support networks. Here in Canada, women entrepreneurs, in particular, make up only 17% of small and medium-sized business owners.

We launched the Google for Startups Accelerator: Women Founders cohort back in 2020 to support opportunity and reduce barriers for women founders in North America. The 10-week equity-free program brings the best of Google’s programs, products, people and technology to help women-led tech startups scale and grow their business. Startups receive mentorship, technical project support, and workshops focused on product design, customer acquisition, and leadership development. Each accelerator also offers a cohort of peers building high potential startups who support one another with shared learnings, insights and opportunities. Over the past four years, we’ve worked with 47 women-led startups across North America, who have collectively raised $93.22M USD since graduating from their cohorts.

Today, we’re excited to welcome 15 new women-led businesses to the Google for Startups Accelerator community including MedReddie, Nimble Science, and SkyAcres, three Canadian startups that are driving transformation in agriculture and healthcare spaces.

Meet the 2024 Google for Startups Accelerator: Women Founders Cohort

• AI Merch (Palo Alto, CA) epitomizes a paradigm shift in the Consumer Packaged Goods (CPG) sector, offering an integrated platform that transcends traditional operational and managerial boundaries through the deployment of proprietary AI-driven computer vision technology.
• BODS (Los Angeles, CA) is an elevated 3D try-on and styling experience that combines gaming technology and AI, empowering individuals to visualize their perfect fit while enhancing the customer experience and reducing returns.
• Cleanster.com (Austin,TX) connects property owners with cleaning services in real estate and property management, using Digital & App Innovation and Business Applications.
• Dresma (Cupertino, CA) helps sellers create professional quality catalog and promotional imagery without the dependence on photographers, studios and agencies.
• Geolabe (Los Alamos, NM) develops AI methods for complex remote sensing data, helping organizations to measure their environmental footprint, identify remedial actions, and prioritize investments.
• Helios (Tyson, CA) is an AI software to predict agricultural supply chain disruptions. It equips customers with the insights and transparency they need to make better decisions about their individual farms.
• MedReddie (Waterloo, ON) is an innovative B2B SaaS health tech AI company, using its Large Language Model (LLM) system to transform healthcare supply chains.
• Moodbit (New York, NY) boosts HR efficiency by automating tasks, centralizing knowledge, and engaging employees through a generative AI-powered Copilot, streamlining operations and fostering happier, more informed workforces.
• Myri Health (Oklahoma City, OK) provides next generation women's healthcare through algorithm-driven postpartum care at a low cost, directly to mothers' phones via the Myri Health App.
• Nimble Science (Calgary, AB) is a global collaborator in delivering actionable intelligence from the GI tract to improve health outcomes.
• Queenly (San Francisco, CA) is an online marketplace for the global formalwear industry. It’s a social commerce platform that allows buying and selling all types of dresses for any special occasion.
• SkyAcres (Surrey, BC) is connecting fruit and vegetable growers to commercial buyers through our marketplace. It allows anyone with under-utilized residential or commercial space, to grow and sell produce, empowered by our proprietary indoor farming hardware.
• Stack Moxie (Seattle, WA) helps businesses use AI and automated monitoring across revenue infrastructure like sales, marketing, customer success, web and analytics technology. It monitors data and processes across the full end-to-end tech stack.
• Tara AI (San Jose, CA) is an engineering intelligence platform that helps engineering teams maximize impact and deliver better customer outcomes.
• Tilli (Palo Alto, CA) is a learning tool that builds and measures eight foundational cognitive skills (from self awareness to metacognition) by a child’s tenth birthday, providing learners and their families with actionable data about how they are learning and developing alongside research-backed interventions.

We're excited and inspired by the work these founders are doing and can’t wait to support them in their growth journey when the 2024 Google for Startups Accelerator: Women Founders program kicks off this spring. Learn more about the program here.