New Gemini tools for small business owners

21 Oct, 2026

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Gemini’s new tools — including a dedicated business landing page — help small business owners free up time and focus on what started their companies: their passion.


Vishnu Sivaji

Senior Director, Gemini App


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Tens of millions of small business owners are using Gemini today to brainstorm future products, manage customer feedback, and analyze business performance. Today, we’re announcing new tools designed to give these entrepreneurs their time back so they can focus on what started it all: their passion.

A central hub for small businesses owners, all in Gemini

We’re introducing a new business landing page designed to help small business owners streamline their daily tasks. From this central hub, they can build their brand, analyze finances, understand customer insights, and more.

We’re also making it easy to connect Gemini to Google tools like Google Business Profile, Google Ads, and Google Workspace, as well as third-party connected apps like Adobe, Canva, Dropbox, Shopify, Wix, Zoho, and Xero.

On-brand visuals

Businesses can now define their brand style in Gemini by uploading their website, brand kit, fonts, or color palettes. When paired with the power of Nano Banana 2.1 (our latest image generation model), Gemini can now deliver end-to-end visual results for new product launches or ongoing marketing campaigns. Gemini retains this visual style, allowing owners to easily generate cohesive, on-brand assets without having to repeatedly upload their style guidelines.

Real-time financial insights

Gemini can turn messy spreadsheets, receipts, and purchase records into clear financial graphics and interactive models in seconds. Instead of decoding numbers on their own, small business owners can receive financial insights in a more natural way.

Stories from business owners around the world

In Bordeaux, France, ceramicist Morgane grows her company, Bleu Clémentine, with the support of Gemini. She uses it to write product descriptions, newsletters, and catchy hooks for social media, saving her two to three hours every day — time she reinvests directly into crafting her beautiful tableware and home decor.

The business landing page, marketing and finance skills, and new connected apps are beginning to roll out in the coming days globally for all Gemini app users.

And for larger businesses looking to scale AI across teams with centralized administrative controls, advanced data governance, and enterprise-grade security, explore Gemini for your business.