New tools to power your creation journey from start to finish

23 Sep, 2026

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Our latest updates make it easier to create and grow on YouTube


Aparna Pappu

VP, YouTube


Made on YouTube 2026 Creation Tools

Running a YouTube channel means you aren't just a video creator. You're a researcher, an editor, a community manager, and more. At Made on YouTube, we announced a new generation of tools to help across all the dimensions of your work and ease your creation journey from start to finish.

Your personalized Studio team

Creating videos on YouTube involves dozens of creative decisions, from brainstorming concepts to designing thumbnails. YouTube Studio is adding new tools across web and mobile to help creators at every stage of the process.

Ask Studio feedback in YouTube Studio

Ask Studio feedback in YouTube Studio

New Insights and Research destinations help you understand past video performance and discover outlier videos to spark your next piece of content. If you have a draft ready, Studio’s new feedback feature gives personalized advice on pacing, structure, storytelling, and more. You can even generate channel-matched thumbnails or use dynamic thumbnails to have YouTube recommend the best of three options to different segments of your audience.

This builds on the incredible success we've seen with other Studio tools like A/B testing, where creators have run more than 40 million experiments to find the perfect titles and thumbnails for their videos since the feature officially launched in 2024. Coming soon, you’ll also be able to test up to three video cuts to see which hook performs best with the new video A/B testing feature.

Ask Studio can even run in the background to review your older videos to suggest and test refreshed thumbnails, helping classic content reach new audiences.

Dynamic thumbnails in Ask Studio

Dynamic thumbnails in Ask Studio

A conversational editing partner

Earlier this year, we brought Gemini Omni's intelligence straight into Shorts and the YouTube Create app, and in August 2026 alone, hundreds of thousands of channels used it per day. We’re taking this a step further by integrating Gemini into a new conversational editing assistant for both Shorts and the YouTube Create app.

This editing tool handles tedious tasks, letting you focus on the fun parts of storytelling. Start with suggested prompts or your own for a first draft. Continue chatting and get personalized suggestions to reorder frames, trim and sync music to the beat, and more. You can bounce back and forth between this creative partner and manually editing your timeline, making iterative tweaks until your video is perfect.

Conversational editing

Conversational editing

Expanding protections

Managing a growing community takes time, and every channel has its own distinct vibe. To help set the tone that's right for you, we’re testing opt-in AI-powered comment moderation. When enabled, this feature learns your unique moderation style and needs over time, shaping a comment section that reflects your community while freeing you up to focus on creating.

Billions of channels are eligible to sign up for automated deepfake detection on YouTube, and can control their visual likeness through our likeness detection tool. But likeness is not just the way you look, it's also the way you sound. Later this year, we’ll start integrating speaking voice detection with facial detection to improve overall match accuracy, laying the groundwork for broader voice protections over time. We'll also make likeness detection accessible directly in the YouTube mobile app so creators can set up, review, and act on the go.

With all of these new tools handling the heavy lifting behind the scenes, you can get back to doing what you do best: making incredible videos for your audience.