A new Chrome partnership to support underrepresented creatives

Today at the Adobe MAX creativity conference at the Miami Beach Convention Center, we’re sharing details about a new collaboration to help creatives take their work to the next level. Starting today, Chrome is partnering with Adobe and ADCOLOR to support underrepresented artists, marketers and other creative professionals with one-year subscriptions to Adobe Express Premium and Adobe Creative Cloud, at no cost. With Express, there’s no need to download or install software — and you can work right in your browser.

You likely depend on the web for all sorts of professional and personal tasks, but you might not know you can use your browser, like Chrome, to access advanced digital tools to create, edit, collaborate on and share content. Through this partnership, we want to empower a more diverse set of creators to build digital experiences on the web and expand access to Adobe’s best-in-class tools available.

ADCOLOR aims to create a community of diverse professionals to support one another and help ensure innovative ideas receive the recognition they deserve. Throughout 2024 and 2025, the ADCOLOR team will select subscription recipients from underrepresented groups, such as Black, Indigenous, disabled and LGBTQ+ communities, based on the needs of individuals and communities. If you’re chosen, you’ll have access to the collection of Express Premium and Creative Cloud desktop or mobile tools, including Photoshop and Lightroom, for a year after activating your subscription.

Want to learn more? If you’re attending Adobe MAX, you can come by the Chrome booth (booth 902) for more information in person. And stay tuned for more details about the application process coming out of the ADCOLOR conference, which will be happening in Los Angeles, CA from November 14 to 16.

To help showcase how tech tools can boost creative projects, at Adobe MAX we’ll also host an in-person workshop with multidisciplinary artist and graphic designer Temi Coker.

Born in Lagos, Nigeria, Temi initially pursued biomedical engineering, but his passion for visual storytelling led him to digital media, where he discovered the power of merging photography, design and technology. In the workshop, Temi will share his insights about using Photoshop on Chrome, guiding attendees through the top five things he learned while transforming his 2D designs into captivating 3D creations. And if you're at the event today, be sure to register for the session and drop by our booth for the workshop at 5:15 P.M. ET.