Dive (or run, swim, vault…) into the Olympics with Google Trends

Olympics Trends Hub

Throughout the next few weeks, Google Trends will give you a unique view into the games with a new Trends Hub just for the Olympics. There, you’ll be able to see which athletes, events and moments are captivating audiences—and searches—worldwide. For example, which country is searching for beach volleyball the most? Landlocked Switzerland. And the title of most searched grandmother in the world goes to British swimmer Adam Peaty's nan.

Here’s some of what you can expect from Trends over the next few weeks:

• Search insights revealing what the world is wondering about the events—from fencing to synchronized swimming (and every moment in between!)
• Data interactives like our alternative medal table and top searched sports per country
• Trending sports and athletes lists, showing what’s of interest at any given moment

Explore Trends in a new way

As you explore the site, you may notice something else—a new Google Trends Explore page. With a fresh design and features like a color-coded map, you can analyze search data in new ways. For example, you can compare interest in previous Olympic Games over the years:

Every four years, the Olympics captivate the world’s attention. We’re excited to be able to help fans get even more out of the Games with insights from Search.