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High Five

The High Five: a peacock and other trends that showed off this week

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When a woman’s attempt to board a United Airlines flight with her emotional support peacock was thwarted this week, the internet was up in feathers. Search interest in “emotional support peacock” flew 450 percent over “emotional support dog,” and people were also curious about whether they can bring hairspray, alcohol, batteries, perfume and candy on to a flight. And don’t exclude the other supportive animals—besides dog and peacock, top searched emotional support animals were duck, turkey and cat.  

Here are more top searches in this week's menagerie, with data from Google News Lab:

  • Black History Month: As Black History Month kicked off this week, Martin Luther King Jr., Rosa Parks, Frederick Douglass, Jackie Robinson and Malcolm X were the most searched Black historical figures. 
  • Super Bowl (of chili): Bostonians and Philadelphians will cheer on opposite sides of the stadium, but their home states have one thing in common: chili is the most popular Super Bowl recipe. And you might expect that searches for “Super Bowl ad” spike every February, but the fast-typers among us also cause searches for “Superb Owl” to go up. What a hoot!
  • State of the Union: Taxes, jobs, MS-13, immigration and Mexico were the top searched terms during President Trump’s speech. On the day of the speech, searches for Joe Kennedy went up 2,100 percent, “longest State of the Union” went up 3,000 percent and and “fact check” went up 2,100 percent. 
  • Lie, cheat and Pass Go: Searches for “Monopoly Cheaters Edition release date” went up 350 percent after a new version of the game was announced, and it was searched 2,200 percent more than another popular edition: “Game of Thrones” Monopoly. 

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