Android Pay goes local in Ukraine, Czech Republic, Brazil and Slovakia
Whenever we launch Android Pay in a new market, we think about how to enable faster, easier checkout while taking into account the distinct payment habits of each place. Working with partners is a key part of creating a local experience.
A few weeks ago, we launched Android Pay in Ukraine. Today, it’s available in Czech Republic and Brazil, and soon it’ll be live in Slovakia, too. Here’s a look at how two different approaches simplify checkout in two unique parts of the world.
Leave your wallet at home in Central and Eastern EuropePaying contactless isn’t new in Central and Eastern Europe–in fact, in many places it’s the norm. With Android Pay, we wanted to make it easier for locals to leave their wallets at home at places they know and love. Starting today in Czech Republic, you can pick up a loaf of traditional Šumava bread at your favorite bakery or an ice-cold Kofola at Albert using nothing but your phone.
And in a region full of Android fans, we’re excited to see it’s already taking off! Ukraine’s Finance Minister Oleksandr Danylyuk was the country’s first person to try Android Pay when we launched on November 1, demonstrating how it works on the Kiev Metro.
Pay for pão de queijo with your phone in Brazil
On the other side of the globe in Brazil, contactless payments are just picking up speed. So we partnered with merchants like Ipiranga and Casa do Pão de Queijo to help us merge new experiences (like paying with your phone) with familiar ones (like buying groceries or Brigadeiros). Brazil is also the first Latin American country to get Android Pay, and we're looking forward to helping contactless payments become part of people's everyday routines.