Google Ads

Get your product data holiday-ready on Google Merchant Center.

Aug 19, 2026

The holiday rush is right around the corner. Ads Product Liaison Ginny Marvin sat down with Scott Ruffner, Group Product Manager for Merchant Shopping, and Bhaskar Deva, Product Manager for Merchant Center, to discuss how marketers can optimize Merchant Center features now — and prepare it for the future, too.

As we kick off Season 2 of the Ads Decoded podcast, dive deeper into their tips for getting more out of your creative ad campaigns during the busy holiday season.

Watch the full episode here.

Get your product data holiday-ready on Google Merchant Center.

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