MLB pitches AI-powered commentary in its play-by-play app

Mar 27, 2026

Scout Insights, powered by Google Cloud, is like having a seasoned announcer in the palm of your hand.

Matt A.V. Chaban

Keyword Contributor

General summary

MLB fans can now access AI-powered commentary in the MLB app's Gameday feed. The new MLB Scout Insights feature uses Gemini and Google Cloud AI to provide clever commentary during games. This feature analyzes league data to deepen fan engagement with advanced insights.

Summaries were generated by Google AI. Generative AI is experimental.

Bullet points

MLB's new "Scout Insights" feature uses AI to add commentary to its play-by-play app.
Gemini and Google Cloud AI analyze tons of data to give you smart insights during games.
The AI commentary is designed to make games more engaging for baseball fans.
You'll get cool facts, like how hard a player hit the ball compared to past games.
MLB Scout Insights delivers fast, detailed commentary that wasn't possible before AI.

Summaries were generated by Google AI. Generative AI is experimental.

Basic explainer

MLB is using AI to make its app cooler. The AI looks at tons of baseball stats and gives fans interesting facts during games. It's like having a smart baseball expert in your pocket. This helps fans enjoy the game even more.

Summaries were generated by Google AI. Generative AI is experimental.

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A baseball is the focal point with a pitcher in the background. Blue and orange lines and arrows surround the baseball.

Listen to article

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On Wednesday, the Major League Baseball season began — and that means millions of diehard fans started logging on to the Gameday feed in the MLB App and MLB.com to catch live pitch-by-pitch scores and highlights for every match-up.

When they check out the Gameday feed, alongside the strikes, singles and homers, they'll be greeted by tidbits of commentary. They’re courtesy of the just-launched MLB Scout Insights feature, powered by Gemini and Google Cloud AI.

Built in close collaboration with Google Cloud, Scout Insights uses Gemini models to parse hundreds of petabytes of league data and gametime scenarios to deliver clever commentary at key moments throughout each inning. It’s like having an announcer in the palm of your hand.

These advanced insights are meant to deepen fan engagement, and are delivered at a speed, scale and depth that’s only possible with AI and cloud technologies.

Here’s one example from our beta testing using real games from last season: “Last Friday, Jordan Walker hit the 9th-hardest single in American Family Field history (dating to 2014) at 114.3 mph.”

You can read more about how we built MLB Scout Insights on Transform with Google Cloud.