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The Keyword

New AR beauty tools for shoppers and brands

An illustration shows three phone screens showcasing people’s faces and color swatches for beauty products.
A phone shell shows a search for Garnier’s Color Nutrisse Nourishing Creme hair color. The animation shows what different hair colors would look like on different models, and then on the user.
A phone shell shows search results for foundation, and the user clicks on Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation. The animation shows what different shades look like on different models, and then on the user.
A phone shell shows a search for Covergirl’s Simply Ageless Moisture Renew Core Lipstick. The animation shows what the color “Honest Berry”  would look like on a model, and then on the user.
Two side by side phone shells show animations of a cursor clicking on an AR Beauty ad - one is for lipstick and one is for foundation. You can see what the products look like on a diverse set of models.

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