As we wind up the year, we look back at what captured audiences across Asia Pacific in 2015. This year, local YouTube creators dominated the trending lists in each country, showing that local creativity and culturally relevant videos are still what prompt viewers to press play. From wacky musical numbers to heartwarming stories of homecoming, here’s a glimpse at what had Asia glued to their smartphones this year.
Pororo the Little Penguin is one of Korea’s beloved animated characters — so much so that he’s even earned the nickname “Pororo the President.” This 40-minute compilation of songs features Pororo and his friends singing 14 tracks and has kept millions of kids entertained.
Vietnam: [Mì Gõ Đặc Biệt] Parody MV Vợ Người Ta - Phan Mạnh Quỳnh by Ghiền Mì Gõ
Comedy kings AIB team up with Bollywood legend Irrfan Khan to send up archetypical Bollywood party songs (that often lack context in the film itself) — and the result is oh so catchy.
Malaysia: Home - #lundangtonewcastle
Philippines: For Our #1 Lolas | NIDO FORTIGROW | Nestlé PH
New Zealand: Men In Black Safety Defenders #AirNZSafetyVideo
Air New Zealand does it again: their safety videos are already the stuff of legends. This time their viral video had stars from the All Blacks, New Zealand’s national rugby team, rapping in-flight safety tips to the “Men in Black” theme song.
Japan: Egusplosion - エグスプロージョン チャンネル
In this video, dance team Egusplosion comically explains a historical event called the “Honnoji Incident.” Their catchy rap tune and quirky dance moves have captured the hearts of Japanese students who’ve had to prepare for history exams. Check out thelive version they did at the recent YouTube FanFest with Japanese YouTube starHikakin. Egusplosion saw four more of their videos in this year’s top ten trending list for Japan.
Music-obsessed Thailand watched a lot of videos from hit talent-spotting show The Voice—this video “Noi Nae” alone was watched over 10 million times.
Hong Kong: BOMBA - 音樂故事
These are just some of the top YouTube hits from 2015 in Asia Pacific. Check out ourYouTube Rewind channel for more of this year’s favorite videos from around the world, including a mashup of the top videos on YouTube — this time, featuring a look back at ten years’ worth of YouTube moments. You can also visit google.com/2015 next week for Google's annual look at the people, places and events that captured the world's attention.